Report Highlights:
Peru’s economic growth has developed and improved in many sectors like food retail, gastronomy and tourism, among others. The growth in all of these sectors has had a positive impact on wine consumption. In the last five years, the wine market in Peru has grown at an average annual rate of 9.4% due to a combination of an increase in consumer purchasing power, an increased interest in gourmet food and a wider variety of modestly priced wines, reaching an average annual consumption of one liter.